Today we’d like to introduce you to Lauren & Jacque Hanlin & Darby
Hi Lauren & Jacque, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
Two sisters who absolutely love the sunshine, the water, and finding time to do what fills our cup. We are a startup swimwear company with a vision in fashion, comfort, and feeling confident. We opened, solely in the e-commerce space in October 2023. We are based out of Alpharetta, GA and do local pop-ups and events. We (Jacque and Lauren) grew up in Kansas City and were both collegiate athletes. Our vision has always been to strive harder, be better, and create our own space in an entrepreneurial way that is surrounded with what rejuvenates us most; SUNSHINES and nature. Our entire company is based on a time of day – “The time of day you set aside, daily, for YOU.” Our mission statement is where our name came from; ‘kini:30 Swimwear (similar to 5:30, 9:30, beer:30, etc). Our mission is to represent women’s mental health, in today’s culture, by cultivating your “‘kini:30” – the time you set aside {daily} for YOU. For example, this could be relaxing in a bath, reading outside with coffee in hand, enjoying a glass of wine by the fire, digging into God’s word, practicing the sport you love, simply laying on the couch recouping…the meaning is your representation. Creating that space daily for yourself is instrumental for overall health and wellbeing both physically and mentally.
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
Opening a swimwear line in October is not an ideal “perfect” start to enter the industry. We have been through manufacture delays, seasonal dips, events with not a single customer, shipping/website glitches, and have been told no numerous times. You name it, we have most likely faced it. We refuse to give up! Our continual journey to excel and grow our company, dig deeper into the swimwear market, and get our mission out to women across the US is ever evolving. “It’s supposed to be hard. If it were easy, everyone would do it.” – Jimmy Dugan
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
The drive in our professional worlds definitely is translated over to our swimwear company. Lauren has been in medical sales for 5 years and just recently became a mama to a sweet baby in April 2024. She is exiting corporate America to pursue her lifelong dream of becoming a full time mama. To be able to care for her children is a dream come true. Jacque is currently working for a firm as a recruiter. Here at ‘kini:30 we specialize in and are most proud of empowering others to take time out of each day for themselves. We know how important mental/physical health is and we encourage others to put themselves first at least once a day. Strive to be their best self every single day.
What do you like and dislike about the city?
We LOVE Alpharetta. The downtown is so cute and so close to our houses. We love to walk up and enjoy the parks/outdoor space for dinner/drinks. The live music around this area is also very fun! Best thing about our city – are the people. In his area, you are able to meet and connect with some of the best people. Getting to form and foster relationships in our community has been by far the best thing thus far.
Contact Info:
- Website: https://www.kini30swimwear.com
- Instagram: @kini30swimwear
- Facebook: Kini;30 Swimwear
Image Credits
Image/photography credits to Lauren Sanders
