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Today, we’d like to introduce you to Petra Simmons.
Hi Petra, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
My training and profession are as an educator. I have had a passion for fashion and design for as long as I can remember. I began with simple style sessions and small item sales on different apps.
This led to live sales, extended style applications, and a clothing line.
Can you talk to us about the challenges and lessons you’ve learned? Looking back, would you say it’s been easy or smooth in retrospect?
Being a business owner is difficult in itself.
The hardest part of this journey to building what I consider a lifestyle brand has been remaining consistent. This business evolves and changes constantly, making it difficult to keep up.
Coming up with new and inventive ways to remain relevant is a daunting task, but it is necessary.
Thanks for sharing that. So, maybe you can tell us more about your work next?
I am an educator by profession, and I have been so for nearly 16 years. Although I love education and the advancement of children, fashion, and design are my true passions. My company is morphing into a lifestyle brand—and I love it. I want to offer more than just clothes. I offer styling services, personal shopping, and direct sales.
I have added my group, Beautiful Black Girl, to the LLC, and we have had great feedback and success. This group was created to provide a safe space for women of color to collaborate and love each other; it mirrors the purpose and goal of Torch Movement LLC.
Let’s talk about our city – what do you love? What do you not love?
I feel like it’s time to branch out from my city. I am currently looking to relocate, but the best thing about my area is the close-knit feel of my community. I am a small-town girl, so it’s a good feeling to be where everyone knows everyone.
Contact Info:
- Instagram: Author Petra Simmons
- Facebook: TM Thrift Lady
- Linkedin: Petra Simmons