Today we’d like to introduce you to Ruffin Consulting Services.
Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
Success is never from the single doing of one person. Success and impact is always the result of a sequence of events and people who have watered your foundation so that you may blossom into the successful person you are today. So when you ask how did I get started and how did I get to where I am today, I say it started with my mom, dad, grandparents and it continued with my studies at Auburn University and Mercer University. Where I am today is a result of my upbringing, education, life experiences, my career and a true calling to change the narrative of life insurance from a death benefit to a wealth benefit. My mom gave me a lifestyle and upbringing that is priceless. Traveling the world as an “Army Brat” and being taught in words and real-life experiences the power of being resilient, brave, fearless and educated created the woman I am today. My mom taught me the importance of seeking to understand, saving, investing and always being root cause focused. My foundation makes a difference in who I am as a business owner and life insurance industry leader. My dad gave me the secret sauce to success. My dad would always say, “sweety always be yourself, be respectful and leave something to the imagination.”
My grandmother taught me the importance of life insurance before I even understood life insurance as a wealth tool. I would always sit in the living room on my grandmother’s fine furniture when the insurance man visited the home to review the life insurance policies. I listened in on the entire meeting and watched as my grandmother rolled up the important papers and stored them in her secret place. She directly and indirectly taught me so much about life insurance planning. My mother did the same as she made one very important decision as I headed off to college. She purchased a life insurance policy on me and made me the owner. My paternal grandfather taught me the value of respecting God’s time. My maternal grandfather taught me the value of saving, investing, owning land/real estate, being kind yet firm and unconditional love. Last and most importantly, The Purpose Driven Life by Rick Warren is my go-to book to remain grounded and focused on the most important aspects of life. My studies at Auburn University and Mercer University prepared me for business.
So you ask where am I today? Let’s just say in 2022, Ruffin Consulting Services was named one of the key players in the Insurance Consulting Services market with KPMG, EY, BCG, HCL Technologies, Delta Capita and more.
In summary, when your readers find me, they will find me operating in my purpose, which is life insurance consulting.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
The biggest struggle along the way was sustaining a manual process behind the scenes, but the biggest struggle was NEEDED! While I am very organized, timely, effective and professional, the process behind the scenes was manual but without the manual process, I would not have gained a thorough understanding of my process from prospect to becoming a client, collaborator or person/business to refer business. The biggest struggle was faced when I decided to map out the entire process. Once the process was mapped out, I identified systems and workflow to automate. I use systems like Zoom, Acuity, MailerLite, Zapier and more for automation. Visit www.ruffinconsultingservices.com and select Book to give it a try.
The key to automation is using an if/then workflow, timing of tasks, and sounding like the tone of the business and not a robot. My workflow easily supports a prospect to converting to a client.
Can you tell our readers more about what you do and what you think sets you apart from others?
Ruffin Consulting Services is a business consulting firm providing life insurance solutions to families and business owners. Ruffin Consulting Services has made life insurance an attractive topic to discuss. Instead of our clients running away from life insurance as a death benefit, they are attracted to the financial tool as a wealth benefit. The key to our success is life insurance education first. We have a free interactive life insurance course that will take you from confused to confident about life insurance. The course includes short videos paired with infographics and worksheets to make it easier to learn and retain how to calculate your life insurance needs, where and how to apply for life insurance and why life insurance is an integral component to a financial plan. I am most proud of the edification from our clients and peers. Positive word of mouth has positioned Ruffin Consulting Services for winning collaborations, quality clients and trust. While this is all worth celebrating, it must be noted that consistency, hard work and relationship capital helped grow the business organically. Over time it has become increasingly evident that success is truly a team effort.
Do you have any memories from childhood that you can share with us?
My favorite childhood memories were grade school in Germany, learning to drive a five-speed and making good grades.
Contact Info:
- Website: www.ruffinconsultingservices.com
- Instagram: https://www.instagram.com/ruffinconsultingservices/?hl=en
- Facebook: https://www.facebook.com/ruffinconsultingservices
- Linkedin: https://www.linkedin.com/company/ruffinconsultingservices?original_referer=https%3A%2F%2Fshoutoutatlanta.com%2F
- Youtube: https://www.youtube.com/watch?v=Zcs3YRKbbzA
- Other: https://ruffinconsultingservices.com/product/life-insurance-e-course/
