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Meet Sheryl “Beloved” Dillard of Beloved’s Sweets in Brookhaven

Today we’d like to introduce you to Sheryl “Beloved” Dillard.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
It was later in life that the passion and joy for Sweet Potato Pie rekindled. I was blessed with two incredible women My Ruby “Brown” and Mama Lucy, both great cooks and especially of Sweet Potato Pie. As fate would have, I took to calling them year after year about how I could bake my own! I started tweaking the process and ingredients. I shared my pies with folks here and even sold a few hundred. Then I fell in love with a very handsome countryman who put a smile on my face and warmed my heart. “You know I ate that lunch you fixed before I could get down the road, you’re a pretty good cook young lady!” I blushed every time I brought him plate though he wasn’t a sweet eater he too was impressed with my pie.

While working on the set of NBC Good Girls as a season stand-in and body double I was asked what else did I do. I am a former hospice chaplain, I am a singer-songwriter and poet laureate. But what else do you do if you know Cecil asked? If you know anything about being on set, you hurry to wait a lot.

“I bake!” I bake really good Sweet Potato Pie. “Really?” He convinced me to share with crafty and catering. They contracted me and in the words of Drake I went from “zero—100!” He said “girl I traveled the world, Beloved this is some good pie!” The crew, the cast members and transit bought, bought, bought and ate, ate, ate!

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Beloveds Sweets have come along way. It is a family business, my beautiful daughter works with me side by side! Leading us upward and onward. My sons continue to make their investments.

Alright – so let’s talk business. Tell us about Beloved’s Sweets – what should we know?
One of the things that keep me inspired is this simple phrase. “Your pies taste like love!” If that’s not passion in a box I don’t know what is—the best part about love is that it can be experienced everyday even in the simplest of things—even a Sweet Potato Pie! Our signature product is the mini sweet potato in vegan, pineapple, rum rum, pecan and original and our giant gourmet cookies sweet potato pie orange glazed cookie and peanut butter butterscotch.

Is there a characteristic or quality that you feel is essential to success?
The experience we provide with our pie. We really engage with the customer! I have a great support group that challenges and assist in the longevity of Beloved’s Sweets and my faith keeps me in the mode of expectation for greater and I do my best to prepare for that which is greater.

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1 Comment

  1. Beloved

    August 7, 2019 at 8:29 pm

    Thanks so much from Beloved CEO of BelovedsSweets and our family !

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