Today we’d like to introduce you to Taji (TJ) White.
So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
Ever since I was a child, I had a way of managing my money and handling mathematics. In college, I tutored 4th and 5th-grade math students at a local Christian Academy. So, numbers and finances were always a part of my DNA. I’m originally from Miami, Florida yet when I graduated with a management degree from Florida A and M University (FAMU), I moved to Atlanta, GA. By this time, I wasn’t a stranger to starting a business and entrepreneurship being that I started my first business selling woman’s purses while in college. After some failed attempts at other businesses, I started a production company called ElasticMindz where we did music videos, commercials, event media, and graphics. I was juggling a production company and a full-time job at a call center, yet nevertheless, I was determined to succeed. I started networking with other professionals and I met with an accountant who owned a Financial firm in Atlanta and that’s when I was reunited with finances and math. I started out as an agent preparing taxes and had about six clients during my first year. Fast forward to now, I have my own Financial firm with over 400 clients and four agents where we specialize in Taxes, Investments, Retirement, Insurances, Credit restoration, and business consulting.
We’re always bombarded by how great it is to pursue your passion, etc. – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
Ohh no, business and entrepreneurship is not easy, yet it’s definitely worth it. You have to be resilient, creative and solution-driven because there are always things that will arise that will require a solution or a creative way to fix it. The one thing that I can say comes second nature or is somewhat easy for me is customer service. Being that I worked in a call center, it helped me to better communicate with my clients as well as build rapport and address their concerns efficiently. Some of the struggles that I dealt with along the way were other businesses that I attempted to start and they either were short-lived or just flat out failed. Those struggles created a learning experience that help me to build and maintain a strong business as well as strong business relationships.
So let’s switch gears a bit and go into the True Blue Financials story. Tell us more about the business.
Here at TrueBlue Financials, we help our clients with taxes. We legally get our clients within $500- $6000 more back then, they would get at a commercial tax preparing company by the use of various accounting strategies. The investment vehicles that we use to help our clients are less volatile and principal guaranteeing vehicles that don’t participate in the downtrend of the market. We help our clients with mapping out their retirement and making sure they properly allocate funds to make sure they not only can retire when they’re ready but that they can stay retired and not have to return back to work. We educate our clients on the ins and outs of insurance and credit. We also help clients with business consulting, entity creation, and maintenance. So, we deal with almost every facet of the Financial realm, which gives our clients a more comprehensive look at their finances.
Has luck played a meaningful role in your life and business?
We can use the word luck, yet the Lord’s grace and mercy played a major role in my business. The favor from the lord helped me to get a job at the call center which gave me the skills to communicate effectively with clients and potential clients. The Lord’s favor also put the people that I needed to meet in my path, so I could meet them and get to the next level in my career.
Pricing:
- $50 an hour for consultations
- $100-$600 for most of the other services
Contact Info:
- Address: River Exchange Drive Peachtree Corners, Ga 30092
- Website: Truebluefinancials.com
- Phone: 6787396334
- Email: tj@truebluefinancials.com
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