Today we’d like to introduce you to Halie Allen.
Hi Halie, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
I started Book Lush Events just over a year ago with a simple dream: I had fallen completely in love with A Court of Thorns and Roses and couldn’t stop imagining how incredible it would be to bring the magic of the Night Court to life. That dream turned into our very first Night Court Ball, and what started as a passion project quickly became something so much more. The event was not only incredibly fun, but it introduced me to an amazing community of fellow book lovers. The friendships, the shared excitement, and the pure joy of creating these immersive experiences made me realize this was what I wanted to do full time—and I haven’t looked back since.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
There were definitely struggles and this is such a new industry.. Even down to my accountant trying to figure out how to file us, haha. Navigating the ups and downs in the community has definitely been the hardest part. Them getting to know me and my heart has made it easier but having it mainly be a social media driven job can be hard at times.
Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
Book Lush Events is an immersive book ball company that brings beloved fantasy worlds to life through unforgettable themed experiences. We’re known for creating fun, safe, and inclusive spaces where readers can truly feel like they’ve stepped into the stories they love. It means the world to me that we’ve built a community where people can show up as their full, authentic selves and just enjoy the magic. One thing that truly sets Book Lush apart is my commitment to advocacy—fair compensation for our talent and staff, and ensuring our events are safe and welcoming for everyone, are at the heart of everything we do. It’s something I’m extremely proud of.
Is there a quality that you most attribute to your success?
I believe what truly sets Book Lush Events apart, and contributes to our success, is the unique combination of my background in business ownership, event planning, and talent management. This role requires wearing all of those hats, often at once, and having hands-on experience in each area has been incredibly valuable. Beyond that, our commitment to advocacy is at the core of everything we do. We’re passionate about fair compensation for everyone involved and are deeply dedicated to creating events that are not only magical, but also safe, inclusive, and welcoming for all.
Pricing:
- Tickets: $100-1000
Contact Info:
- Website: https://www.booklushevents.com
- Instagram: https://www.instagram.com/booklushevents?igsh=MXU4NXk3bnZmYzBxZA==
- Facebook: https://www.facebook.com/share/1Eu1mGf9dP/?mibextid=wwXIfr
Image Credits
@pastelmoonphotography
