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Story & Lesson Highlights with Destiny Brewton of Southside, Southwest

Destiny Brewton shared their story and experiences with us recently and you can find our conversation below.

Hi Destiny, thank you for taking the time to reflect back on your journey with us. I think our readers are in for a real treat. There is so much we can all learn from each other and so thank you again for opening up with us. Let’s get into it: What battle are you avoiding?
I’m actively avoiding the battle of comparison — that never-ending tug-of-war between where I am and where I think I should be. It’s easy to get caught measuring my progress against someone else’s highlight reel. Lately, I’ve been working to shift that energy into celebrating my own journey, giving myself flowers now, not just when I “arrive.” That’s the real win.

Can you briefly introduce yourself and share what makes you or your brand unique?
Hey y’all — I’m Destiny Brewton, founder and creative force behind A House Called Hue, a design studio where culture, craft, and customization meet. I started this journey in 2018 with a single embroidery machine and a vision to create wearable art that tells stories, sparks joy, and makes people feel seen.

What makes A House Called Hue different? We’re not just printing logos or stitching names — we’re building identity, stitching legacy, and showing up at the intersection of creativity and community. Whether it’s on-site embroidery activations, custom apparel, or collaborative merch drops, everything I do is rooted in intentionality and Black expression.

Right now, I’m focused on expanding our reach — both in terms of space and impact. That means moving into a physical storefront where production meets retail, and continuing to create immersive experiences that turn customers into co-creators. I’m not just building a brand — I’m building a whole vibe, a whole ecosystem. And I’m just getting started.

Thanks for sharing that. Would love to go back in time and hear about how your past might have impacted who you are today. What relationship most shaped how you see yourself?
My relationship with motherhood completely redefined how I see myself — it stretched me in every way: emotionally, spiritually, and creatively. It taught me about strength, sacrifice, softness, and self-worth all at once. But just as important has been the evolving relationship I have with myself, especially when it comes to health — mental, physical, and emotional. Learning to prioritize my well-being taught me that I can’t pour from an empty cup. Those two relationships — being a mother and being my own caretaker — gave me a clearer reflection of who I am and who I’m becoming.

When did you stop hiding your pain and start using it as power?
I stopped hiding my pain when I realized the struggles of this entrepreneurial journey weren’t setbacks — they were stories, they were lessons, and most of all, they were fuel. Instead of masking the hard parts, I started sharing them — the challenges, the doubts, the behind-the-scenes reality most people don’t show. That transparency not only helped me heal, it built real trust with my clients and community. It turned my business into a space where people feel seen, not sold to. That honesty? It’s my superpower now. It made my brand more than just a brand — it made it family.

Alright, so if you are open to it, let’s explore some philosophical questions that touch on your values and worldview. Whom do you admire for their character, not their power?
My grandad, without question. Growing up in Atlanta, I swear everybody knew my family — my aunties, my uncles, but especially him. He carried himself with this quiet strength and integrity that left a mark on everyone he met. He didn’t lead with power, he led with presence. He taught me the importance of being not just respectful, but honorable — in your actions, in your word, and in how you treat people when no one’s watching. His character shaped my own and still guides how I move today.

Okay, so before we go, let’s tackle one more area. If you knew you had 10 years left, what would you stop doing immediately?
I’d stop giving a crap — respectfully. Life’s only guarantee is that it ends, and with that in mind, I’d let go of the stress, the overthinking, the people-pleasing, all of it. I’d spend more intentional time with my kids, my family, and see as much of the world as I could. Living with less worry — responsibly, of course — means actually living. I’d trade the hustle for joy, the pressure for presence, and make these ten years feel like a hundred.

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