Today we’d like to introduce you to Jummy Ajayi.
Hi Jummy, please kick things off for us with an introduction to yourself and your story.
Jummy’s Closet came to life in October of 2018. It all started when I was staring at my closet and was shocked at all the new clothes with tags that were just hanging there. I knew for sure that I wouldn’t get a chance to wear all those beautiful clothes and I had to come up with a plan on what to do with them.
I started out by donating some of the clothes to charity; giving some away as gifts to friends, and selling the rest on Poshmark.
Being able to sell some of the clothes on Poshmark gave me the idea of having an outlet to bring my unique style to my now amazing customers out there.
Now fast forward to the present day, I’ve definitely evolved beyond my closet and Poshmark. I’ve been able to add my unique style to my online boutique; “Jummy’s Closet” by adding customized shirts, fitness apparels, African Attires & Accessories, and so much more.
Jummy’s Closet is a place to shop if you’re looking for any unique statement piece for your occasion. We cater to all women, no matter what their choice or taste in clothing is. Our goal is to show women that they can be “Classy” and “Sexy” without exposing themselves.
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
It definitely wasn’t a smooth ride in the beginning. When Jummy’s Closet was first launched, I was expecting friends and family to automatically support it. Reality finally set in and I realized that in order to make it a household name, I had to do my own networking to get strangers to support my dream.
I clearly didn’t do much research in the beginning to understand my target audience and ideal market; so I lost some money at the early stage of the launch; however those challenges made me realize that in order for this to work, I would have to put in 110% and have a strategy in place.
Thanks – so what else should our readers know about your work and what you’re currently focused on?
Aside from being the CEO of Jummy’s Closet, I was in the HealthCare field for many years, and currently work as a Business Analyst. I am a Fitness Enthusiast, and do have a fitness page on social media @fitplusgirl giving out tips on eating healthy and keeping fit.
I’m a foodie and love living life in general. I make it my mission to live my life to the fullest every single day. One thing I’ve learned is that “Tomorrow Is Not Promised”. Live in the MOMENT, and make it a productive one.
What does success mean to you?
Success to me is accomplishing all set goals, overcoming fear and challenges, having a healthy life and family, and living life with no regrets.
- Website: www.jummyajayi.com
- Instagram: @jummyscloset_csc
- Facebook: @jummysclosetcsc
- Twitter: @closetjummy