Daily Inspiration: Meet Eloy Veloso

Today we’d like to introduce you to Eloy Veloso.

Hi Eloy, thanks for joining us today. We’d love for you to start by introducing yourself.
I started playing tennis when I was six years old. I was good. I was good enough to look like I played well and actually played well. I dedicated most of my early childhood and adolescence to train every single day, at a very intense schedule, so I could play big tournaments. Sadly, or luckily, it was not enough the amount of effort I was putting. All the kids that used to train with me now they are playing tennis on TV.

When my dream of becoming a professional tennis player snoozed, I found another opportunity that could take me to get a degree and played tennis. I did it. Without any hesitation, I moved from Argentina to the United States and lived for four years under the label of student-athlete. It was tough, but I loved every single moment of it. I met really good people and really bad people, but funny enough, the bad people taught me lessons I could have never imagined.

After I graduated as an Industrial Designer, I worked as a Graphic Designer at the US Open. It was the best, was a dream that I never expected to happen.

Today I find myself approaching sports in a creative – strategic way, and I love every single piece of it.

I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
Leaving home at such a young age, without any previous knowledge on what I was getting into was very rough. I had so many down moments where I was not used to when living with my parents. But I was lucky enough to surround myself with amazing people who shaped who I am today.

Appreciate you sharing that. What else should we know about what you do?
I can consider myself as a brand designer. After I graduate, it was still a bit blurry what I can do best. I tried so many disciplines in school that sometimes I feel as if I did not know what I do or what I like to create.

But getting more specific I like to rely on two disciplines that I have improved a lot during this past year which is strategy and broadcasting.

It took me a few months to realize it after graduation and working in different environments to understand my purpose,, and what I am good at.

Once a friend introduced me as an inventor, and I like that. I like to try new disciplines, materials, and identities on everything I do. I think that some people can read easier who I am, and I am ok with the way they see me and perceive myself. I like to be misunderstood as well. I think no one can take that away from me.

My biggest accomplishment was working on the US Open, and that is because I was able to put my 2 passions together and watch the people I grew up watching on TV.

Can you talk to us about how you think about risk?
I believe that life is all about taking risks in love, work, relationships, and any setting you may thrive in. We are always making decisions on what you are missing rather what you are getting out of something.

Believing that everything is going to come out as it should on the first try is bananas. I took risks, and always knowing that my first desired outcome is not going to happen and that this “failure” will help me to become a better human, friend, son or designer.

Beginning of 2022 I applied to a program in a big agency which I love, and it’s to this day that inspire me and never get bored of seeing their work. I was rejected from their program. When I got the email, I reached out back asking why was I not selected, and that built a relationship with the person in charge of the program. Months later, after I was done with school, I told this person I exchanged some emails, that I was going to visit the city with friends (lie) if we could meet up, that I wanted to meet him.

I flew from New York to Portland with the hope that he would not forget me or ghost me, which he did not. We met, we had an amazing talk. I took a risk, and just from talking I learned things that I could have never learnt if I had given up after the rejection email.

Image Credits
Davis Clem (photographer)