Hidden Gems: Meet Christina Burton of Chris B MGMT

Today we’d like to introduce you to Christina Burton.

Hi Christina, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
Chris B is a digital creator, social media strategist, and entrepreneur who built her brand from the ground up as a successful coupon influencer. Through authentic content and a passion for helping families save money, she grew a highly engaged online community and collaborated with a variety of national and local brands.
Her success in the creator space led to the launch of her own business, where she now helps creators, entrepreneurs, and small business owners strengthen their online presence. With a growing audience of over 70,000 followers across social platforms and a nomination for Content Creator of the Year in 2024, Chris has established herself as a trusted voice in the digital marketing industry.
Today, Chris specializes in social media strategy, content planning, and brand growth. She works with creators and businesses to develop effective content strategies, increase engagement, and build sustainable online communities that convert followers into loyal customers.

We all face challenges, but looking back would you describe it as a relatively smooth road?
The road has not always been smooth for me. After battling through a divorce and unemployment, I continued to push forward and emerged as a stronger businesswoman, person, and mother.

Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
CBMGMT helps creators, entrepreneurs, and small business owners build brands that stand out online. I offer social media strategy, content planning, content creation, social media management, creator coaching, brand consulting, and campaign support. Whether a client needs help developing a content calendar, creating engaging short-form videos, increasing engagement, launching a new service, or building a stronger online presence, I provide customized strategies designed to meet their goals.
What sets my business apart is that I don’t teach from theory—I teach from experience. I’ve built my own audience, worked with brands, navigated algorithm changes, created viral content, and learned firsthand what it takes to grow a platform and monetize it. I understand both the creator side and the business side of social medi

Any advice for finding a mentor or networking in general?
Each month, I challenge myself to connect with at least 10 new brands, business owners, or organizations. Through intentional outreach and networking, I pitch my services, build relationships, and create opportunities for collaboration.

Contact Info:

• Instagram: @itsme.chrisb