Today we’d like to introduce you to Aleah Moore.
Hi Aleah, so excited to have you with us today. What can you tell us about your story?
Wow! First, let me start by saying consistency and determination! I launched The Scalp Effect in January of 2020 with one goal in mind Generational Prosperity. I had just had my daughter and so many days I contemplated the hours spent working to build someone else’s empire while putting mine on hold. The year prior, I had gone through what felt like the worse year ever. What I didn’t realize until after was that it was the preparation I needed to be here, right here! I made it my duty to build my business up! I didn’t care what I didn’t have, I didn’t care who wasn’t supporting me, I completely and utterly began to promote my business with a passion!
I became obsessed and it became something I couldn’t hide. While working for my former employer, as a Dental Assistant, I would use my spare time to work on my business. It got to a point where I had to choose. I contemplated quitting for two weeks and then it happened. I was fired. It may have seemed like the end of the world at the moment but it was just the beginning of what is now the best thing that ever happened to me. I took it as the sign I needed to give my business the attention it needed and to this day, it has been so rewarding.
I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
It hasn’t been easy at all. Being a mom of now two and while being the graphic designer, the marketing team, the customer service team, and everything else for The Scalp Effect has become so much to keep up with but I embrace it. It has taught me discipline more than ever and how to ultimately value every minute of my time.
We’ve been impressed with The Scalp Effect, but for folks who might not be as familiar, what can you share with them about what you do and what sets you apart from others?
The Scalp Effects priority is the sales of closures, frontals, wigs, raw extensions, lace glue, removers, tint sprays, edge control, and wax sticks. My mission is simple, I believe in uplifting and empowering women, by looking good and feeling great, helping them achieve The Ultimate confidence in everything they do. I believe that great hair and products are the perfect accessories to reach it! Through this, I intend to help hundreds of thousands of women become strong, feel beautiful, and gain confidence one by one.
We’re always looking for the lessons that can be learned in any situation, including tragic ones like the Covid-19 crisis. Are there any lessons you’ve learned that you can share?
The most important lesson I learned during COVID would be how to ultimately use my social resources, such as insights and how speaking to your audience is key. In the beginning, it was so hard to get noticed. That’s because I was doing it all wrong, once I replaced general speaking with speaking to my audience, my online store started to see traffic and then after studying my conversion, I was able to ultimately know what needed to convert that into sales organically.
Contact Info:
- Email: thescalpeffectinquiries@gmail.com
- Website: theperfectscalpeffect.com
- Instagram: https://instagram.com/aleahb_?utm_medium=copy_link, https://instagram.com/thescalpeffect?utm_medium=copy_link