Today we’d like to introduce you to Robert Caldwell.
Hi Robert, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
Originally from Cleveland, Ohio, I am a second-generation Photographer. My father, Robert F. established Caldwell and Associates in the mid to late ’70s. Born in 1983, from the time that I was old enough to carry a bag and follow instructions, I worked with my father observing him and learning to serve his clients with the utmost professionalism. As my father snapped pictures, I manned the video camera, learning composition and timing. Every so often MY father would pass him the Canon 35mm and allow me to take shots to learn to shoot properly. In those days, there was a roll of film, no shoot and review. It was either nail it or fail it.
My father passed away in 2010, years later in 2018 I decided to follow in his footsteps and operate a Photography business. All those years of being involved in every aspect of the business left an important mark on my life and how I operate. My Wife supported me every step of the way as I began the process of gathering used cameras, shoot/prints in night clubs, to my first wedding. I studied photographers who had work that I loved. Thinking to myself, how did they accomplish an image that looks like this? Research, practice and trial and error helped me to grow immensely in a two years period. I mentioned to my followers that I remember a time when I couldn’t give away a Saturday of my time to shoot a Wedding, now we are being sought after based on the satisfied couples and families that we have served.
Over the last four years, we have grown so much. Clientele expansion, repeat customers and great word of mouth have helped us to thrive throughout 2019 and the pandemic, we never stopped working. So far in 2022, we have had the privilege of capturing nine weddings, which is on target for us and a comfortable number. We aspire to have more growth in 2023 with three impending ceremonies on the calendar. We fill our availability with numerous family sessions and events.
I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
The road has definitely not been smooth, absolutely not lol. My wife and I are the proud parents of five children ranging in age from 5-21. Working full-time as a Clinical Food Service Manager, growing Prime Images Media and being present with my family has required a lot of sacrifice and understanding. If it wasn’t for my wife aiding me in staying focused and composed to stay the course, none of this would be possible. Additionally, competition is fierce. To reach the vision I had for the type and scale of work that Prime Images Media would undertake would require drive and hunger to learn, implement and repeat. There have been times when the bookings came slower and we looked around wondering if we had what it took to succeed. From that, I learn that doubt has absolutely no space to ride when you are journeying toward success.
Thanks – so what else should our readers know about Prime Images Media LLC?
Prime Images Media by Caldwell and Associates is a media company that offers Photography and Videography services. We specialize in Weddings, Event, Family and Individual Photography. Our style is based in rich detail and cinematic lighting to produce dramatic images of events and portraits. What sets us apart from our competitors is our distinct customer service acumen and interaction with the client in the moment. We are most proud of providing memories to families that will outlive us all and capturing once in a lifetime moments that tell compelling stories of love and family. We want your readers to know that Prime Images Media is working and growing to expand our reach and services. We field all inquires at our website which is, www.primeimagesmedia.com.
Let’s talk about our city – what do you love? What do you not love?
Growing up in Cleveland, Atlanta is a reminder of home. The blended crowds and experiences that push life here are amazing. Opportunities to mix and mingle with a plethora of Whos Whos, based on your circle only perpetuate your growth. I love the inspiration of something different, variety is indeed the spice of life. What I like least about Atlanta? Come on, the TRAFFIC lol.
Contact Info:
- Website: www.primeimagesmedia.com
- Instagram: https://www.instagram.com/PIM_LLC_Photog/
- Facebook: https://www.facebook.com/primeimagesalbany/
Image Credits
Robert Caldwell
