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Today we’d like to introduce you to Danielle Johnson.
Danielle, can you briefly walk us through your story – how you started and how you got to where you are today.
Today, I am a graphic designer and brand strategist. I’ve always been a creative person who loves the process of creating an idea to something that people can interact with. When I was younger, I wanted to be a fashion designer until my mom showed me how to sew and I realized I didn’t have the patience for it. Haha However, I did have a love for colors, shapes, patterns, and textures, but I didn’t know what career I would make of it.
I met my calling in graphic design and branding when I entered The One Club’s Advertising Boot Camp in 2010. My team and I ended up winning 1st place in the competition, which opened up the opportunity to learn about the world of Advertising and Branding. It also introduced me to the design school I later went to, The Creative Circus.
While in school, I became a partner in the company I co-own now, Champion Dreams Productions in 2013. Travis Brown and Zerrick Franklin, my really good friends from undergrad at Clark Atlanta University, started the company as just a photography and videography company. I then joined them to add the services of graphic design and web design and we’ve been growing ever since.
Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Definitely not a smooth road. The road is still building actually. Which is exciting to me! Some of the biggest challenges I’ve faced was making a total career move into the Design world. I previously had a comfortable job at MetLife Investors straight out of college but I was very unhappy there. I didn’t have a creative outlet and I felt like was wasting my time and talent being there and not doing something creative. Leaving that job and starting back in school, I lost my financial security, for a long time, I might add. With that, I asked myself, “Did I make the right decision?” I also felt subpar to my peers at school and would often ask, “Am I good enough?” The combination of both questions weighed heavy and was a very rough time, but it was necessary. Now, the answer to both questions is, “Hell, Yes girl!” How I got through it was honestly just trusting the process. It feels good to overcome roadblocks, after the first couple really hard ones, I know whatever else lies ahead I can handle with the grace of God.
Please tell us about Champion Dreams Productions.
Champion Dreams Productions is a full-service branding and production company committed to assisting our clients to reach their creative goals. We specialize in providing cohesive branding through the services of Graphic Design, Web Design, Photography, and Visuals. We’re known for our clean and captivating branding aesthetic.
What makes us most proud as a company and what sets us apart are the same, our clients. Seeing our clients thrive is the most satisfying and fulfilling aspect of what we do. We know that much of brands success in this digital age is cohesive and strong branding. It makes us proud to be able to deliver that. What sets us apart is the cohesiveness of our branding. We’re able to take a client with a completely empty canvas and design their logo, business cards, stationery, website, social media template, tv commercial, social commercial, headshots, product shots, billboards, you name it. We also operate on a Win-Win approach. We want all of our clients to succeed and in return, their success rises ours.
If you had to go back in time and start over, would you have done anything differently?
Never second guess me and take more risks.
Contact Info:
- Website: championdreams.com
- Email: Contact@ChampionDreams.com
- Instagram: https://www.instagram.com/championdreams/
- Facebook: https://www.facebook.com/ChampionDreamsProductions/
- Twitter: https://twitter.com/ChampionDreams
- Other: https://www.linkedin.com/in/champion-dreams-661a8594
Getting in touch: VoyageATL is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.