Daily Inspiration: Meet Seth London

Today we’d like to introduce you to Seth London.

Seth, we appreciate you taking the time to share your story with us today. Where does your story begin?
I am a published NYC photographer. Published in national and international, as well as several prominent magazines and blogs.

My style of photography is clean yet raw. I consider myself the black Tom Ford of photography- my work is sexy, sexual, simple yet expensive.

I was born in Long Island. I am team Scorpio. I am blunt and aggressive; I said what I said and mean what I say.

From day one, I always wanted to have relatable approach with my clients. I do feel there is this coldness in fashion and this fake approach and interactions. I just wanted to be me, flaws and all.

I think when people think of me, they will say I am a clown sometimes petty and bitchy. I can come across bold and strong headed this is due to the pressure that is set on me. I feel you are only as good at your next job. This is because at that moment you have to do it again. So, I have to run a tight ship. But I am a caring person. I am always around to talk and to be there for a friend (that’s where I got the name Auntie Seth from: we all have that one aunt who don’t have time for the shits and yet here for the shits. But you know they are there when you need them). When I am on set, I give my all and leave nothing to chance.

Another thing I feel that characterizes me is always paying it forward. I have curated art that gave many of the 2015-2020 black male models a seat at the table.

Appreciate you sharing that. What else should we know about what you do?
I have a master’s degree in forensic psychology. One of my courses was crime scene science / lab, where we had to review and analyze crime scenes to determine the mental start if the criminal. The professor was showing us pictures of the crime scene; we finally got to the pictures of the body.

When I looked at this woman who was badly murdered. It felt as if she was looking at me as if I knew her. She had a story and only I could tell it.

Seth London is not just a name or a person. It is an idea, a feeling I evoke in the models I meet. I am not just a man with a camera – I am a visionary pushing the boundaries on what is safe and accepted.

When it comes to my work, the intimacy I create is for the viewer to feel as if the subject is looking at them. I want my viewer to sit back and feast on a visual delight. When people look at my work; I want them to see what I saw and feel what I felt.

I don’t do too much editing and retouching; this is not some accidental move, it’s actually done intentionally. I want people when they see more work; I want them to see the subject being organic and in their natural state. My pictures are less about me and more on my subjects.

Sidebar, I gain a lot of my inspiration from the streets. I love the streets. It’s so young and, in your face, (like my work).

We all have a different way of looking at and defining success. How do you define success?
Each individual has their own idea of success, and what I consider success, you wouldn’t necessarily regard it as succeeding to your standards.

But to me as a photographer; success us leaving ur mark. money to me don’t equate success. But do people know your name and or brand.

I define the success in my life not by how much money I make or have but by how I make others feel. I feel, from my point of view, that I am very successful. I do not look at material possessions when I grade my life.

Pricing:

• A shoot ranges from 185-550

Contact Info:

• Email: booksethlondon@gmail.com
• Website: https://www.thesethlondonstudios.com/
• Instagram: https://www.instagram.com/sethlondon_official/
• Youtube: https://www.youtube.com/channel/UCv8rRydj4GVccYwo_wrCT3Q/