Meet DeAnne Jacobson of Fit & Strong

Today we’d like to introduce you to DeAnne Jacobson.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
Growing up, I was never an athlete. I didn’t like sports or competitions like relay races and such. I was a child of the 70’s and 80’s- I ate sugary cereal for breakfast and had an entire cubby of nothing but snacks and junk foods within my reach at all times. That’s just how it was. It was normal at the time.

When I went to college, I wasn’t very responsible. I had no supervision and developed some pretty bad binge-eating habits. After college, those habits felt almost impossible for me to conquer. I was diagnosed with chronic depression at 25. I nose-dived into a depressive darkness I wouldn’t wish on anyone. Ever.

I made myself a promise to begin my 30s by changing my trajectory, one degree at a time. And I did – I cut the apron strings and let go of the ‘old’ me to create the ‘new’ me – DeAnne 2.0. Taking control of my body and my health was the first thing that I had followed through on in a really long time.

My secret sauce? Courage. Authenticity. Accountability.

Fast-forwarding to today . . . I’ve been a fitness professional for the last 17 years. I’ve helped hundreds of clients as an American Council on Exercise certified personal trainer, a Fitness Director, a Les Mills instructor (BodyPump & BodyCombat are my faves to teach)- among many other qualifications and certifications. I love working in this field because inspiring people to live healthy is my purpose. I know that change is really scary . . . and hard . . . and frustrating. Trying to instill lasting change by yourself (without courage, authenticity, or accountability) is damn near impossible.

So now you know that my life’s not always been perfect. I wouldn’t trade it, because I came out on the other side as the ‘me’ you see now. And if I can do it, YOU CAN DO IT.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Absolutely positively NO!

Struggles along the way:
> Depression
> Binge-eating
> Low self-esteem
> Co-dependency

(and a whole host of others that are tangent to these major ones)

I always tell people that I had my mid-life crisis in my 20’s. I wouldn’t want to repeat it, but I also wouldn’t change it because those were the years that turned me into the fit & strong woman I am today.

Fit & Strong – what should we know? What do you do best? What sets you apart from the competition?
At #fitandstrong our passion is…helping you achieve what you know you WANT but are having a hard time achieving it on your own.

That’s where I come in – I’m your hard-ass trainer, your comforting friend, your insightful therapist, your inspiring teacher, and your annoyingly loyal accountability partner…

I will text you at 5 am and ask if you’ve sent me your stats. I’ll schedule reminders into your phone to be kinder to yourself. I will constantly invite you to become better today than you were yesterday. Because that’s how I’ve taught myself to not just live, but LOVE my life.

If it’s too easy, we won’t learn a thing. If it’s too hard, we will ditch it. If it’s fake, we won’t enjoy it.

A fit body requires a strong mind, and we train both in equal portions at Fit & Strong.

What is “success” or “successful” for you?
Personally, the only criteria I use to define my success is the alignment of my thoughts and emotions to what I want.

I believe that whatever I’m thinking about is like planning a future event. When I am appreciating, I am planning. When I am worrying, I am planning. Appreciating is using my imagination to create something I DO want. On the flip side, worrying is using my imagination to creating something I do not want.

Pricing:

• Inside My Toolbox: Kick Ass Abs in 3 Simple Steps (my free guide) … is FREE
• Fit & Strong Weekly Meal Plans (with menu, recipes and shopping list) is $35/ CUSTOM-TAILORED is $70
• Fit & Strong Weekly Fitness Programs (with strength, cardio, and flexibility) is $150/ CUSTOM-TAILORED is $300

Contact Info:

• Website: www.Fit-and-Strong.com
• Instagram: https://www.instagram.com/deannebethjacobson/
• Facebook: https://www.facebook.com/DeAnneBJacobson/

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