Meet Ke’Asia Kennedy of Big Kids Inc.

Today we’d like to introduce you to Ke’Asia Kennedy.

Hi Ke’Asia, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
During my sophomore year at Clark Atlanta University, I remember sitting in my dorm room bored because I was different. I didn’t like the party scene, and at the time I didn’t go out much, so I went on Amazon and bought a long, colorful jump rope. When it arrived, I called my best friend and asked, “Hey, do you want to come help me swing this rope on the Promenade?” If you’re not familiar, the Promenade is the open space in front of the library in the AUC. My friend, being a bit shy, was hesitant at first, but with a little convincing, she agreed to help me swing the rope.
We went out to the Promenade and started swinging, hoping people would stop by, have a good time, unwind, and jump rope for a little while. Before we knew it, students from Clark Atlanta, Morehouse, and Spelman had gathered around. They had a wonderful time doing something they hadn’t done since they were kids, unleashing their inner child for a moment. Students told us, “Wow, I love what y’all are doing, I haven’t done anything like this in so long.” We kept swinging the rope for a while, and right before we packed up, a student from Clark Atlanta said, “Y’all should make this a thing.” So that’s what I did. Big Kids was born.
Somewhere along the way, adults forget how to play. We get busy, stressed, and disconnected, and the things that once came so naturally, laughing, moving, unwinding, get pushed aside for responsibilities. That moment on the Promenade showed me how much people were craving permission to just play again, and it’s the reason Big Kids exists: to turn play into purpose. From college campuses to workplaces and beyond, we curate playful, movement-based experiences, field days, game nights, and more, that remind adults of all ages what it feels like to be a kid again.
I remember competing in one of my first pitch competitions, hosted by PNC Bank and Clark Atlanta University, where I placed as runner-up and won $25 for my idea during my sophomore year. I kept pitching Big Kids, and more recently placed 2nd, winning $1,500. With that funding, I’ve been able to put on many more programs, including one of our fan favorites: The Big Kids Field Day. It’s one of my favorite events to put on because it’s so refreshing to see adults take a break from school, work, or both, and instead engage in play, a natural stress reliever.
We’ve also partnered with organizations like the Morehouse chapter of the NMDP (National Marrow Donor Program) to help boost their engagement during travel through play. Big Kids has proven that play has purpose, whether it’s boosting engagement at someone else’s event or being the event itself. We believe movement, laughter, and community are powerful forms of self-care, and we’re building a culture where wellness is something people actually look forward to. We’re still growing and have a long way to go, but we’re so proud of every life we’ve impacted so far.

I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
The biggest struggle I’ve faced along the way is pressing on and pouring into my business even when times get tough in my own life. There have been times when I’ve gotten so caught up with school and trying to keep my grades up that I haven’t been able to pour into my business as much as I’d like. There are also moments when I get so pulled into my job, since that is currently my primary source of income, that I’m unable to do as much as I want with Big Kids. However, I know that as a new business owner these are common struggles, and I have faith in God that these times will pass.

As you know, we’re big fans of Big Kids Inc.. For our readers who might not be as familiar what can you tell them about the brand?
Big Kids Inc. curates interactive, nostalgia-themed play experiences designed specifically for adults. We’re known for helping people reconnect with the joy and freedom of childhood play in a way that feels intentional and community centered. What sets us apart is our focus on building genuine community around these experiences, we’ve grown a following of 200+ college students, primarily across the Atlanta University Center, who show up not just for the events but for the connection and nostalgia we create together. What I’m most proud of, brand wise, is the genuine joy I see radiate off people when they come to our events, and hearing how much Big Kids has positively impacted their lives. When people tell me to keep going with Big Kids, even during tough times, that means more to me than any brand milestone. I want readers to know that Big Kids Inc. isn’t just about nostalgia for nostalgia’s sake, it’s about giving adults permission to play, connect, and feel like kids again in a space built specifically for them.

Are there any important lessons you’ve learned that you can share with us?
The most important lesson I’ve learned along my journey as an entrepreneur is to not be afraid of change. As I’ve continued to learn and grow as an entrepreneur, I’ve shifted my focus. I’ve adjusted my messaging. I’ve taken note of my flaws as a leader when it comes to my team and improved so I can be a better leader to them. Being an entrepreneur is all about learning and growing, instead of remaining complacent and stagnant.

Contact Info:

• Instagram: https://www.instagram.com/bigkidsinc