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Meet Candace Holyfield of Six Figure Spa Chick in Downtown

Today we’d like to introduce you to Candace Holyfield.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
I’m Candace Holyfield retired massage therapist. I currently own Six Figure Spa Chick a marketing firm for spa/beauty professionals. I moved to Atlanta 3 years ago with no clients. I would be on Instagram all day scrolling at everyone else living it up. I quickly knew I had to do something to make money. I created a six-figure spa chick on Instagram in October 2015. It started off slow but quickly grew to a six-figure brand.

I was teaching other spa professionals how I successfully made money with Groupon in Memphis and to my surprise thousands of people were interested. My ego got in the way of my success. Even though Groupon was so great to build my clientele in Memphis I did not want to do it in Atlanta. I thought I would be moving backwards to go back to advertising on Groupon. The company charges 50% to advertise on top of an already 50% discount. If you look at Groupon from a financial standpoint it makes no sense but I looked at it from a marketing standpoint. If you have zero profits you have nothing to lose by advertising on Groupon.

After being broke for months I finally gave in and did my first deal in Atlanta. It was the best thing I could have done for my business. I built a full clientele within 90 days. I was never BROKE again. I created over 30 e-books to educate on successfully operating a spa.

To date, I have sold thousands of e-books across the world. Spa professionals call me daily needing help to build clientele. If someone from Groupon sees this article please add me to payroll. I have referred hundreds of struggling therapist to work with the company. Many of us no longer use Groupon once our clientele is built. I eat, live, and breathe marketing for spa professionals. I discovered so many other marketing strategies that I share with my clients.

Has it been a smooth road?
Building a new brand on social media takes time. It’s more than just posting pictures. You must solve a problem. Once your brand is established you will make money every day. Stay consistent with your brand visibility.

We’d love to hear more about your business.
Six Figure Spa Chick the brand helps spa/beauty professionals with marketing online and offline. I Specialize in brand visibility. I’m known for creating the dopest spa professionals community THE SPA BOSS TRIBE. We are currently close to 500 members. I’m most proud of actually helping people increase their profits.

The success stories just keep coming in and it drives me to work harder. There are so many marketing companies but what sets me apart is I only cater to spa/beauty professionals. It was a big need for help in the spa industry, I’m so thankful I took on the job. Over 500 independent spas are now operating more successfully across the country.

Is our city a good place to do what you do?
Atlanta is a great place for any business. Since moving here my profits have tripled. I will also recommend Atlanta as a great place to start any business. Most people here are entrepreneurs so we all respect the hustle.


  • 1 on 1 consult $99
  • Social media audit $50
  • Business credit e-book $20

Contact Info:

Image Credit:
Kevin Daniels, Jo Jo Stylez, Letitia Olvier

Getting in touch: VoyageATL is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

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