Connect
To Top

Meet Jessica Freeman of Jess Creatives in Lawrenceville

Today we’d like to introduce you to Jessica Freeman.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
I grew up in a small town in Kansas, and always dreamed of moving to a larger city where I could use my skills to make an impact. Jess Creatives started as a part-time business venture, back in 2011, that I tackled on top of my normal day job. By late fall 2014, I had grown the Jess Creatives client base large enough to allow me to transition Jess Creatives to a full-time business. Over the last few years, I’ve worked with more than 250 businesses and entrepreneurs.

I’ve seen many entrepreneurs, businesses, and non-profits that don’t have websites and marketing materials that represent them well. I know that with low budgets, owners are often forced to create their own design, without any strategy, the necessary skills, and proper tools. I wanted to fill the need for affordable but valuable graphics and web design.

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
My largest challenge was dealing with enormous personal tragedies during my first year as a full-time entrepreneur. Just a few weeks after I transitioned to working full-time, my mother-in-law was in a serious car accident that left her in a wheelchair for several months.

In early December 2014, my mother was killed in a car accident, on her way to work. So, during my first year of working in an office by myself, I had to work through grief, shock, and depression. While anyone in the world would struggle with these problems alone, and still work a full-time job, it’s a completely different ballgame to be in charge of your own business, and your own clients.

Another struggle I’ve had is trying to handle the large influx of clients and tasks as a one-woman shop. Through fostering relationships and working hard, my business has doubled, yet there is still only one of me! I’ve been working with some part-time contract employees, but it’s been a struggle to find the right people that can do the job, and that I can still afford to pay appropriately.

Trying to get involved in the local community, along with being self-employed, is not an easy task either, but one that I have been improving on, in an effort to build more relationships.

Alright – so let’s talk business. Tell us about Jess Creatives – what should we know?
I’m a graphic and web designer, as well as a video strategist, that primarily works with online entrepreneurs to build their online platform. My days are mostly spent designing Squarespace and WordPress websites, as well as other design projects like logos, books, and social media graphics.

After a business owner gets their new website and brand up and running, they often need to take it to the next level – which is where video content and a YouTube channel comes in.

I was honored to be named the Young Entrepreneur of the Year by Gwinnett Chamber in 2015. I’m also very proud of how many people I’ve been able to help and reach my business. Besides working with my clients, I also provide a lot of free content and tutorials – over 200 videos and 300 blog posts – teaching other entrepreneurs about how to improve their brand, websites, and businesses as a whole.

Is there a characteristic or quality that you feel is essential to success?
For me, I think it has been my perseverance. I’ve had failed launches, I’ve created things that no one watched or read – but I kept going, and kept trying. When you’ve been talking about something online for months and months, and then it’s a flop, it’s easy to want to try and hide in the corner.

(And, I’m not saying I didn’t sulk for a few days!) But, to keep growing, we have to keep trying. An author by the name of Bob Goff once said, “Fail trying, don’t fail watching.”

Pricing:

  • Full website design: $2,400
  • Website audits: $200
  • YouTube strategy: $250

Contact Info:


Image Credit:

Virginia Ashley Photography

Getting in touch: VoyageATL is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

Leave a Reply

Your email address will not be published. Required fields are marked *

More in

  • The Trailblazers: Rewriting the Narrative

    The editorial team has a special attachment to our new series, The Trailblazers: Rewriting the Narrative, because so many of us feel that...

    Local StoriesOctober 17, 2018
  • The Thought-Provokers: Celebrating Artists & Creatives

    Atlanta has always had an artistic soul.  The culture and heritage of our city, like most great cities, owes a tremendous...

    Local StoriesOctober 17, 2018
  • ATL’s Most Inspiring Stories

    Every neighborhood in Atlanta has its own vibe, style, culture and history, but what consistently amazes us is not what differentiates...

    Local StoriesOctober 17, 2018
  • VoyageATL FAQs

    We’ve prepared this FAQ about VoyageATL (run by Voyage Group of Magazines, LLC) (“Voyage”) in an effort to ensure that anyone...

    Local StoriesSeptember 23, 2018
  • The Influencers

    VoyageATL owes a huge debt to the incredible local community of influencers – from fashion bloggers to foodies – who put...

    Local StoriesSeptember 19, 2018
  • #AtlantaCreatives: the local artists who inspire us

    Through a mix of mediums, formats and perspectives local artists illuminate the unknown, color the previously black-and-white and add depth to...

    Local StoriesSeptember 18, 2018
  • Fun Things to do in Atlanta

    The editorial team shares some of the most noteworthy events in Atlanta over the next few weeks. Check them out below...

    Local StoriesSeptember 18, 2018
  • Makeover Monday’s: local beauty inspo that blew us away

    New week, new look.  Here’s some inspiration from some of Atlanta’s most gifted beauty professionals. View this post on Instagram A post...

    Local StoriesSeptember 17, 2018
  • An Artistic Voyage: exploring local creative and artistic works

    Raw, unfiltered creative expression – from stories and photographs to illustrations and paintings – is at the heart of VoyageATL.    In the...

    Local StoriesSeptember 14, 2018