Today we’d like to introduce you to Keri Brittain.
Keri, can you briefly walk us through your story – how you started and how you got to where you are today.
For as long as I can remember, I loved watching my dad cook in the kitchen. Food was his thing, and I always wanted to help him, learn from him and be just like him. Watching him cook taught me to value family and togetherness as it always related to gathering around food. His passion then became my passion. From there, my love for food blossomed, and I began to appreciate the origin of recipes, cultural cuisine and the never-ending possibilities that every ingredient could create.
The business side of food and lifestyle blogging began in 2016 when my dad started his catering company, and he needed some assistance with “staging” his food for promotional photos. I took a liking to photographing recipes for him and quickly began styling my own recipes. At that point, I had been researching the in’s and out’s of blogging as a hobby for years prior to starting my own. It didn’t take long for a food brand to reach out to me on social media to work with me on creating a recipe with their ingredient. Since that day, I treated my blog as a business, and I have poured my heart into collaborating with brands that I genuinely love and want to share with my audience by creating relatable and attainable content.
Now Brunch With The Brittain’s Blog is turning two years old and thriving. Somewhere along the way, my little food blog turned into a growing Food & Lifestyle Blog, and I have been enjoying every moment of recipe development, sharing my passions and interacting with my readers. Not only have I had the opportunity with work with amazing brands, but I have been able to create my happy space in the world that allows me to have an outlet for my creativity and to be a resource for others. Lately, I have dabbled in more topics that fall under the lifestyle umbrella in the blogging world and hope to continue sharing more of my experiences and life in the South!
Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Honestly, no. I have always struggled with self-confidence and anxiety. Blogging meant putting myself out there, and I was terrified over how my published content and ideas would be received. I am a people-pleaser by nature, and from the start, I wanted so badly to relate to my audience. I was afraid of failure. Afraid more brands wouldn’t want to work with me. Afraid of putting the REAL me out there for the world to see. Afraid I wouldn’t measure up to other content creators. Afraid I would seem like a fraud. In the beginning, I was full of doubts and would downplay every achievement because I was a small fish in a big pond. That big pond happens to be a very, very saturated field that isn’t always viewed as a “real job” because content creation and blogging has a stigma.
In order to succeed I had to get out of my own head and develop confidence in what I was presenting. With every brand collaboration contract that I sign, I have to tell myself that they see my value and I have something to offer. I have done a lot of learning over these past two years, and it hasn’t always been social media strategy and camera angles. It’s been a lot of personal growth and overcoming fears to squash those doubts that I felt at the beginning of my journey. The feedback that I receive from not only the brands that I work with but also my audience is what keeps sparking my passion for what I do, and I am so appreciative of that. It allows me to facilitate a passion within that buries the doubts and fears that come with running this business.
Alright – so let’s talk business. Tell us about Brunch With The Brittain’s – what should we know?
Brunch With The Brittain’s Blog is my space on the internet where I get to share my passions and be a resource for all things food and lifestyle. The intention of this blog is to provide inspiration through real life, authentic content that is relatable and attainable. I am able to interact with my audience through my website (blog), social media and even in real life where I offer recipes, holiday inspiration, local and travel experiences, gift guides, blogging resources and more. I even create recipes for your furry friends as well!
A lot goes into blogging. More than most would think. I could be here all day going over my checklist of tasks that need to be completed for each individual blog post, or social media post can be published! As a Blogger, freelance posts allow me to have more freedom in the content that I put forth where brand collaborations and campaigns may have specific guidelines and requirements defined in the contract for the execution of a recipe or post.
As a Recipe Developer, I get to use my creativity and put my intuition in the kitchen to work! A lot of time and research goes into recipe development before I even set foot in the kitchen. Once I start cooking or baking, there is a lot of trial and error until I get it right. Oh, and then there is taste testing! That’s my husband’s favorite part. (He plays a vital role behind the scenes and is the second half “with the Brittain’s”!) To name a few key tasks, once I am satisfied with the look and taste of a recipe, I stage the food for a photo shoot, edit the photos, and write up the recipe to share with my audience.
I am very humbled by the growth and reach of Brunch With The Brittain’s. I am currently wrapping up a project where my content will be used in a national ad as a part of a branding campaign. That is something that I never thought would happen when I first started this blog. At least not this early on. However, I am most proud of the feedback that I receive from my audience. The messages where they tell me that they enjoyed my recipe or appreciate the authenticity and attainability of my content. My heart is so full when I hear that I have inspired someone to try something new and relate to what I am writing.
Is there a characteristic or quality that you feel is essential to success?
I’d like to think that I inherited a hard work ethic from my parents. Both of my parents are the hardest working people I know and have been impeccable role models for me. I watched them work hard for everything they have, and it’s taught me that dreams don’t work unless you do. I have never poured so much effort and passion into something before, and I firmly believe that hard work is the secret to success (with the help of coffee, of course!)
- Website: www.brunchwiththebrittains.com
- Email: firstname.lastname@example.org
- Instagram: https://www.instagram.com/keriannbritt/
- Other: pinterest.com/keriannbritt/
KB Zimm Photography