Today we’d like to introduce you to Liz and John Attaway.
So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
I always wanted to be a creative writer when I was young, so I went into Advertising to fulfill that dream. Once out of college, advertising isn’t all creative, and I veered into the business side. As an outlet, I started writing for online review sites like popsyndicate.com and others. I wrote recaps of TV shows like Fringe and The Walking Dead, as well as movies like Zodiac. That site went into other avenues and shut down the show reviews, so I started writing event reviews for North Georgia Leisure. I reviewed mainly beer and art festivals for them for a few years before they moved into Emerald Girls. It did not fit my desire to work more with pre-viewing festivals, so I started writing on a free WordPress site and called it Out and About in Atlanta.
At one point while I was doing this, we really started to go to many events with the leg up from Mike DiLonardo at Atlanta Beer Festivals. We wouldn’t be where we are without his generosity and taking a chance on us. Then, John started working with me doing photography, social media, and overall marketing, which he has a passion. We decided to change the name and get a real website because we saw a need for a curated list of things to do on the weekends without having to sift through every concert, every show, every kid’s event, etc. You see what I mean, it’s endless. We wanted a place where you could find good, recommended events, and weekend suggestions. Adventures in Atlanta was born. Today, we’re partners with several PR firms, music producers, and event promoters, and hopefully, help people find an adventure each weekend.
Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Actually, it’s been pretty smooth. We don’t get every media request we put in for, but there really aren’t any complaints.
Adventures in Atlanta – what should we know? What do you guys do best? What sets you apart from the competition?
Adventures in Atlanta is a local and regional guide to things to do, events, concerts, festivals, and food reviews by a local Atlanta native. There’s so much to do in Atlanta, and with the growing number of festivals, restaurants, and events, we want to tell Atlantans what’s going on, what we’d recommend to do, and help everyone find their weekday or weekend adventure. That goes for each weekday or weekend, every single weekend!
What we’re most proud of is that we are dedicated to our work and want each PR firm, each producer, each festival owner to feel like they’re the only ones. Like, we’re an extension of their marketing department helping each of them to get people to their events, restaurants, and festivals. We think that makes us valuable to everyone we work with and sets us apart. We say, “small but mighty.”
What moment in your career do you look back most fondly on?
Two stick out: the first was when we were asked to judge Taste of Atlanta 2018 and got credentialed to cover Shaky Knees 2017.
- Website: https://adventuresinatlanta.com/
- Email: firstname.lastname@example.org and email@example.com
- Instagram: https://www.instagram.com/adventuresinatlanta/
- Facebook: https://www.facebook.com/AdventuresinAtl/
- Twitter: https://twitter.com/AdventuresAtl